Fitbit to make Google accounts mandatory on new devices in 2023

What you need to know

  • Fitbit will enable devices to be linked with Google accounts in 2023.
  • Users will have the option to transfer their Fitbit data to Google.
  • Support for Fitbit accounts is expected to end in early 2025, although there will be some limits to Fitbit use in 2023.

Google has owned Fitbit for some time now, but we’re really starting to see the companies converge as Google integrates itself more into Fitbit’s devices and services. Following the launch of Fitbit’s latest devices, we’re learning that the company plans to phase out its own Fitbit accounts for Google.

As noted on the company’s support page (opens in new tab) (via 9to5Google), it will allow Google accounts to be used with Fitbit devices “sometime in 2023.” The change will apparently bring a number of benefits for users, “including a single login for Fitbit and other Google services, industry-leading account security, centralized privacy controls for Fitbit user data, and more features from Google on Fitbit.”

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